THE BRAND

Birth of Lofer

Birth of Lofer

Founded in 2011 in Grasse, the world capital of perfumery, LOFER is the result of a family passion for perfumery that has been passed down from father to son. From the beginning, the ambition was clear: to create fragrances that capture the essence of tradition while meeting modern needs. With their deep knowledge of traditional techniques and their desire for innovation, the founders have established LOFER as a reference in the world of perfumes.

Meaning of the Name

Meaning of the Name

The name “LOFER” reflects the brand’s commitment to fusing the talents and visions of its founders, symbolizing union and collaboration. This name represents the spirit of the brand: offering perfumes that combine quality, tradition and accessibility. LOFER thus embodies the synergy between respect for perfumery craftsmanship and adaptation to contemporary tastes.

Accessibility and Dupes

Accessibility and Dupes

Recognizing the universal love of luxury fragrances and the economic barriers often associated with them, Lofer chose to specialize in creating dupes of famous perfumes. This approach allows a wider audience to enjoy high-quality fragrances without the prohibitive price tag, making the luxury experience accessible to all.

Format and Benefits

Format and Benefits

LOFER is committed to providing fragrances that are not only beautiful to smell but also beneficial to use. Our roll-ons contain natural fragrance oils, offering a longer lasting and more intense olfactory experience. Less product is needed for a long-lasting effect, making our fragrances both economical and skin-friendly. By choosing LOFER, our customers are committing to a process of conscious consumption and respect for perfume traditions.